It really winds me up when sites or apps use shady UI tactics to get me to click their adverts - like rapidly sliding the ad into view in place of the top (most likely to be clicked) SMS just before I click it. It's happened 3 or 4 times already with Textra for ads I don't care about. I'm sure your Adventists wouldn't be happy knowing most of their click throughs were fake, or at least essentially useless.